Today’s popular entertainment is characterized by . A 2023 study by the USC Annenberg Inclusion Initiative found that the top-grossing films of the past decade were overwhelmingly sequels, prequels, reboots, or superhero adaptations. Studios produce what they can extend .
: A powerhouse of horizontal integration, utilizing platforms from theatrical releases to theme parks and merchandise .
: Owned by Comcast (NBCUniversal). Known for diverse portfolios including the Fast & Furious franchise and Illumination animation .
Disney tops 2025 studio rankings with $6.58bn global box ...