For decades, the 12:00 PM to 1:00 PM window was the dead zone of traditional media. Radio played soft rock. Network TV ran soap operas for a dwindling audience. But over the last 18 months, a seismic shift has occurred, driven by three seemingly absurd forces: and the rise of hyper-specific lunch entertainment content.
MrPOV dominates the 12:15 PM slot. His "silent meals" (where the only audio is the sizzle of a griddle or the tear of a wrapper) serve as a meditation for the sensory-overloaded worker. MrPOV 24 10 10 Savvy Suxx Lunch Time Load XXX 4