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Instagram became the curated highlight reel, but with a twist. Lucisano used Instagram to announce career moves—brand deals, event appearances, and merch drops. Notably, she abandoned the square format entirely, committing to 4:5 vertical carousels that forced users to swipe.

Lucisano’s success in 2024 isn't just about the collaborators she chooses; it's about her ability to adapt to the platform's changing landscape:

Utilized for broader community reach, often mirroring her lifestyle content and providing a more personal look at her life in Coffs Harbour, New South Wales. Content Strategy and Themes Her 2024 content strategy focuses on three core pillars:

Lucisano's career has been gaining momentum in recent years, with several notable highlights:

: Shelby Lucisano is primarily recognized as an Australian-Italian influencer known by the handle @iamshelbylikethecar . She has a significant following on Instagram , where she frequently posts modeling and lifestyle photography.